In this alert, partner Richard Gardiner, senior partner Tim Scanlan and solicitor Jessica Carroll will discuss more. Ashbourne Management Services is a British company that works mainly in the field of fitness. The overseas company and provides services for the development and management of gym contracts and the collection of gym membership fees.  It was found that the company renewed its long-term contracts (usually more than 12 months) with less than one month`s notice. This practice was the subject of complaints from two persons who were found to be fair by the Tribunal by the judgment in favour of the applicants.  In 2019, Mobile Telecommunications Network (MTN) launched a subscription mobile phone service in South Africa. The service was a mobile data rate of 1 Mb, which renewed the automatic charge of consumers “40c per megabyte every time they ran out of data”. Subsequently, it was pointed out that this was simply another form of off-network data usage plan. As a result of consumer reaction, the company was forced to withdraw its data plan.
 The clause is governed in the United Kingdom by the Consumer Rights Act 2015, which aims to “protect consumers from abusive contract clauses and notices.” As with the Illinois Automatic Contract Renewal Act (815 ILCS 601/1), the Act emphasizes the transparency of the contract with respect to the duration of the contract and termination: “Your client must know how long his contract must last and how he terminates it (if he does not want it renewed).” He stressed that the treaty should use “fair conditions” to prevent consumers from being harmed. Examples of abusive clauses listed below have also been described in the legislation.  If you fail to agree on the removal of the automatic renewal clause and there are good reasons to enter into the contract, you should: With respect to insurance policies, the clause will be widely used by companies such as UnitedHealth Group (USA), Allianz (Germany), Nippon Life (Japan), Life Insurance Corporation of India, Zurich Insurance Group (Switzerland), MLC Limited (Australia) and so on.      Given the nature and coverage of insurance, certain insurance contracts, such as real estate and medical medicine, have been taken into account by media representatives – such as newspapers – to implement this clause.   The active notification and retraction times for automatic renewals of these guidelines vary by country and region. In some cases, insurance companies may increase monthly payments for certain types of insurance policies during successive extension periods.  Amazon.com, a U.S. multinational e-commerce company, offers its consumers a variety of online services such as Amazon Prime, Amazon Web Services, Alexa, etc.  Amazon Prime is a paid subscription service that provides consumers with exclusive content and services that will be automatically renewed towards the end of the period.
 A similar business model has been adopted by online audio services companies such as SoundCloud and Apple Music.   Mobile phone services in the telecommunications sector and gym memberships are also automatically renewed.  Companies that participate in contracting for several years generally use this clause more often than other firms.  In addition, companies participate in this legal process in order to obtain economic benefits and reduce their costs.  Finally, when purchasing an existing business, a buyer must carefully verify all existing contracts as part of the due diligence process, or have them verified by his lawyers when purchasing an existing business.